Confessions of a Car Salesman
Introduction
What really goes on in the back rooms of car dealerships across America?
What does the car salesman do when he leaves you sitting in a sales office and goes to talk with his boss?
What are the tricks salespeople use to increase their profit and how can consumers protect themselves from overpaying?
These were the questions we, the editors at Edmunds.com, wanted to answer for our readers. But how could they really know that our information was accurate and up-to-date? Finally, we came up with the idea of hiring an investigative reporter to work in the industry and experience, firsthand, the life of a car salesman.
We hired Chandler Phillips, a veteran journalist, to go undercover by working at two new car dealerships in the Los Angeles area. First, he would work at a high-volume, high-pressure dealership selling Japanese cars. Then, he’d change over to a smaller car lot that sold domestic cars at “no haggle” prices.
Source: Edmunds.com | Read follow up here
My comments:
This is definitely a must read for anyone getting ready to go buy a car. It was really a great heads up from a good friend of mine. I am getting ready to buy my second real car in 22 years and this was really insightful.